I reject the idea that negative messages cut through the clutter better than positive ones. The uplifting outperforms the downcast when written by skilled hands. Mark Robinson proves it.

After a close encounter with death, Mark has written a book about the victims and heroes of a tragic 19 vehicle car crash that killed four. Mark might have focused on blame and blood and betrayal. Instead, "Smoke, Fire and Angels" pays tribute to the victims and honors the heroes who hand-dug people out of cars; crawled through glass to rescue the trapped; and performed other life-saving acts. Yes, Mark covers the tragedy, but he uncovers the good.

In a like manner, you and I can -- when our businesses suffer -- sift through our situation to find the good. Shed light on the good and the universe brightens.

By the way, every cent Mark's book raises is going to victims and their families. You can't get more positive than that. Find out more at www.smokefireandangels.com.